Engage and captivate with AI-powered CPG insights
Consumer preferences are constantly evolving, making it essential for marketers to deliver relevant and timely messaging that attracts new customers and retains current ones.
Explore sample CPG attributes
Resonate makes it easier than ever to reach and connect with CPG consumers, with the most up-to-date in-market audiences and unique preferences that help fuel campaign success.
- CPG consumers in-market attributes
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Preferences and psychographics
Why they buy and what they value.
- Important personal benefit, product attribute, and product benefit from cosmetic purchases
- Reasons to purchase vitamins
- Reasons for purchasing snacks
- Reasons for buying household supplies, perishable/non-perishable food, and alcohol online
- Reasons for consumption of non-alcohol beverages
- Reasons for avoiding soda
- Product attributes: non-processed foods & processed foods
- Shopping psychographics: buy locally produced foods, generic products good as brand name, have strict skincare routine, look for ways to live healthier life, and more
- Market and competitive behaviors
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Media consumption and demographics
Who they are and where to reach them.
Our privacy-safe AI-powered data provides a robust understanding of CPG consumers.
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Recent & relevantContinuously updated data keeps pace with evolving consumers. -
Human & individualCutting-edge technology that reveals the human behind the data - the human element.
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Comprehensive & complete15K+ attributes on 250M consumer profiles.
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Connected & actionableActivate media across channels, without proxies.
Made by rAI
rAI is our cutting-edge AI-data infrastructure that ingests massive datasets to power a whole-human understanding with speed, precision, and scale. rAI knows the past, understands the present, and predicts the future for the universe of US consumers.
Limitless data — where and when you need it
Leverage Resonate systems and expertise to improve performance and efficiency for any use case related to insights, targeting or enrichment.
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Data for insights
Gain dynamic insights into customers and prospects at every stage of the lifecycle.Uncover insights -
Data for Enrichment
Enhance your ecosystem with our data for deeper insights and optimized models.Explore now -
Data for Targeting
Power your digital ecosystem with our data for precise targeting and unmatched media performance.Find out more
Limitless data. Instant insights. Accelerated performance.
The AI-powered Resonate Ignite Platform transforms insights into action, accelerating marketing performance throughout the full customer lifecycle. The Ignite platform offers unparalleled consumer data and empowers research, insights and segmentation for customer acquisition, growth, and retention.
Clients are often surprised by where their audience spends time online until they see the data. This helps us tailor recommendations with laser focus.
What we share from Resonate either validates what advertisers know about their audiences or opens their eyes to things they didn’t know. The kind of information we share is strengthening relationships and leading to renewals.
Once we combined our custom engaged audience with rAI, we improved our media plans.
Now THIS is the future of marketing
Resonate is the best tool we use. It has replaced three other tools.
Real feedback from real clients
Our AI-powered consumer data empowers clients to truly connect with their audience and drive measurable outcomes.
