Propel performance and scale with AI-powered data enrichment

Enrich your 1st-party data with the most recent, predictive AI-powered data and models to see your customers and prospects in full, living color. Understand their priorities, intent, preferences, and motivations. Find them where they are and compel them with the offer and messages that resonate. Resonate data enrichment improves marketing performance in your ecosystem, or the Resonate Ignite platform.

Data append

Enriching your 1st-party data with Resonate enables you to optimize segmentation and targeting strategies, increase engagement, cross-sell and upsell, and personalize content, all to increase performance.

Predictive modeling​

Traditional modeling solutions provide limited connection to your marketing strategy and are created based on aggregated, static household, and 3rd-party data. Resonate’s rAI-powered Predictive Modeling integrates your data with mass amounts of real-time online behavioral data. Through a unique combination of scale, sophistication, and speed, your models are then available across various use cases for insights, enrichment, or targeting.

Embeddings

Resonate Embeddings offer a privacy-focused 90-day digital footprint of US consumers’ online behavior that predict thousands of future intent signals across industries, empowering you to supercharge
your models with more powerful data.

Custom segmentation

People like being talked to directly. They want to feel known, seen, and heard. That’s why marketers use segmentation. But segmentation can’t be successful if it’s based on stale research, outdated studies and unreliable 3rd-party data. Resonate supercharges your strategy by connecting your pre-existing segments to over 250 million US consumer profiles. This increased capability allows you to zero-in on highly specific and accurate consumer segments and activate them across digital channels.

Website personalization

A unique, up-to-date, and highly predictive dataset designed to elevate first-touch website personalization for both authenticated and non-authenticated site visitors.